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That's enough talk about me, let's talk about you, what do you think of me?

That's enough talk about me, let's talk about you, what do you think of me?

January 13, 2009 Dahna Ori Contract Management   Data Extraction   Document Generation  

I've worked in and around the London Insurance Market for over 20 years and enjoy being in the middle of a vibrant marketplace where brokers and underwriters ply their trade. The market has traditionally traded face-to-face and technology is generally seen as a threat to that method of negotiation.

My intention with this forum is to discuss how technology can be used by real, "hard-core" brokers and underwriters to attract more business to the market.

I want to explore how London is perceived by overseas clients and producing brokers and consider how we can improve access to our market.

Business comes to Lloyd's and the London Company Markets because of the depth of expertise that exists here and because of the relationships that have been built up over the years.

However, do we really know how we are viewed outside of our community? How hard is it for clients to send us business and receive documentation and information from us and what can we do to improve communication?

There are an number of Market Reform initiatives that are improving efficiency and data capture but these do not consider the most important person in the chain - the buyer. I want to understand what mechanisms market practitioners need to do their jobs better and how we can help improve the market's business "funnel".

My day job is to represent software called Exari that, I believe, has the power to transform the Insurance and Reinsurance industry and more and more brokers and underwriters are beginning to believe it too.

As for the picture of Brokers Gin, I discovered this fine spirit last year and took some samples with us to RIMS which went down rather well.


Dahna Ori is Exari’s Digital Marketing Specialist. Reach out on twitter @ExariDahna